Web Content Manager Careers

Work Environment:

Web content managers are responsible for information which occurs on website of a company. Being a web content manager, you'd work intimately with designers, developers, project teams and editors to organize content of website and ensure that it fulfills the requirements of target-audience.

You can work on websites which are available for people on World Wide-Web, or websites for employee usage on intranet of a company.

Your tasks can comprise:

• handling legal matters, like data protection and copyright
• utilizing web content-management systems to scrutinize statistics of website usage
• reporting technical-issues to IT support-staff

• meeting design, editing and marketing teams to plan-out and develop website appearance, content and style
• performing quality-checks on site content
• putting permissions for users of website
• playing lead role into development and maintenance of website
• promoting and endorsing information regarding site to target clients and partners
• writing up reports for partnership organizations, senior managers and clients

The content type you may work on can differ, although few samples comprise:

• online public-information and government services
• regional, national and international news-reports
• e-commerce like online banking/shopping
• information regarding university and college departments
• retail catalog and product advertising

Qualification, Education and Experience:

There's no fixed admission route in this profession. You might have an experience/background into IT, journalism or marketing, or advance to the post after getting experience into another field of business.

Generally, you'd need experience of content-writing into some-form, though not essentially online. You can demonstrate your skills to employers by collection of your-published work.

You could get experience in writing by many ways:

• from current workplace: creating marketing-materials/bulletins for intranet of company
• accomplishing a training-course at college/university
• voluntary work: producing information pages, articles and pamphlets for community-group, or regional free newspaper

You don't require particular IT-skills for management posts, though understanding of photo imaging, web design and desktop publishing would increase your chances, as several jobs merge management with web-design/writing.

Knowledge of web content-management systems can be helpful, although you'd get training into particular software when you begin working.

Check the website of W3C (World Wide-Web Consortium), for further details regarding web accessibility and content writer standards.

Training Details:

Generally, you'd generally get in house training at the work by your company, including:

• house style
• procedures and policies
• content-management systems

You can obtain a postgraduate-course into online electronic-publishing/journalism, if you've a degree or related experience. These training courses include subjects, like:

• content-management
• design and layout
• online research techniques
• rules and regulations

Skills and knowledge:

• excellent organizational abilities and capability to accomplish targets
• a knowledge of legal matters like copyright
• fine negotiating and financial management abilities
• presentation abilities
• capability to build up relation-ships with partners and clients
• excellent team working abilities
• a knowledge of online-writing issues like content structure and house style
• an outstanding command of the English spelling, grammar and punctuation
• capability to write down for target-audience
• creative-skills to discover interesting modes to create newer ideas and to represent information
• 'an eye-for details', e.g. while proofreading
• capability to provide and get positive feedbacks on work

Salary and Other Benefits:

Remunerations for web content managers can be around £25,000 to £52,000 for a year, based on experience level.

Working Conditions:

Generally, you'd work weekly for around 36 to 41 hours, on weekdays. Sometimes, you might be required to work overtime to accomplish targets.

You'd work within an office. Though, there might be few outdoor tasks, e.g. meeting partners/clients.

Different Opportunities:

You can discover work chances with firms which give online services, or create own sites. Generally, openings are publicized by regional and nationwide press, and online.

If you've web-design abilities, you can have a benefit while searching for job, since several jobs merge website design with content writing.

If experienced, you can advance to technical web-development and information management positions.

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